Things you'll need
- A personal Facebook account
- Internet gain access to
Set Up New Facebook Page
1. Create the page
Once you're logged in to your personal account on Facebook, most likely to Pages to create your new page
You will certainly be offered a few choices, consisting of 'Firm, Company or Institution' and 'Cause or neighborhood'.
Select 'Business, Organization or Organization' and also choose 'Charity' from the scroll down menu. Include a name to your page (the name of your organisation) and click to license that you are the main rep of the organisation. Ensure you go into the name properly as you can not always transform it later.
2. Personalize the page
Facebook will ask you to include a Web page summary, a link to your website and an one-of-a-kind link for your Facebook page, i.e. facebook.com/yourorganisation
It will certainly then ask you to add a profile image (the recommended size is 180 x 180 pixels), which should be your organisation's logo design.
Lastly, you can specify a details audience, or you can browse this step.
Once you have the basics set up, you should after that include a cover image (851 x 315 pixels) which need to be a branded picture that shows exactly what your organisation does. Involving cover photos can be actually efficient in encouraging people to like your page. You'll additionally should include some information concerning your organisation to the Info area.
The basic skeleton of your page is currently live. Facebook will certainly ask if you want to 'Like' your page. If you do so, all activity will certainly show up in News Feeds of those you're connected to personally to on Facebook. With no web content on the page, we intend to save that organic Timeline tale for when you're really prepared for people to view the page, so miss this in the meantime.
3. Include engaging material
Before you begin sharing your page, it's advisable to get some wonderful content on there. Ask inquiries, utilize photos, video clips and infographics to engage your audiences, as well as remember to keep messages truly short-- the majority of people will be seeing your page via their smart phone. It's handy to think of who your target market( s) will be, and just what will certainly fascinate them concerning your organisation. Think of the blog posts as telling stories, and not as advertising and marketing messages.
4. Employee supporters
A good place to begin is by inviting your coworkers to like the page as well as inquire to share it with their friends. You could also use your website, newsletter, blog site and also e-mail updates to promote your page and also produce a core base of fans. If your updates are engaging you will certainly quickly see that your advocates will certainly do a lot of the recruiting for you.
5. Measure your success
Use Facebook understandings to determine just how well you're doing and also just what can improve on. Insights provide you details on your audience, how they interact with your page as well as the performance of your messages.